These are just a few sales metrics to determine Return On Experience. You can improve almost any sales metric with investments in digital experiences. Where to start? Find barriers your team is facing or points along the way where you are losing customers. Then think about how you can remove friction with personalization and automation and use that as a starting point. 04/10/2021 BY ALICE FRAIN Now is the time to digitize your business IN CRM , DIGITAL TRANSFORMATION , SMES , STARTUPS Now is the time to digitize your business Don't want to miss anything? Sign up for our online newsletter and stay informed of the latest content! Digitization is nothing new.
It existed before COVID-19, but the pandemic has accelerated it. Because shops had to close or could only remain open with restrictions, customers switched en masse to online shopping. Overnight, the entire business world had become a largely digital one. Everyone did their best to join in, but then Israel phone number list you had to be quick: the digital transformation, which had been planned for years, suddenly had to be done in a few months. New and more secure online business methods were introduced at lightning speed. And on the customer side, we especially saw their rapid adaptability: almost every customer discovered the convenience and efficiency of 24/7 online shopping.
Within months, the business landscape had completely changed. SMEs that were not that far digitally felt enormous pressure. How do I respond to the changing shopping behavior of customers? and services? How do I stay in personal contact with customers now that stores are forced to close or open with restrictions? Unfortunately, this was too ambitious for most entrepreneurs. They saw their stores dusting off while their competitors used the power of digitization to emerge stronger from the crisis. Some companies innovated and reaped the benefits, others had to downsize and wait for the 'old normal.