Implemented in a lab environment. Finding the right family is the biggest hurdle. At most people should be covered. The family must live in a big house, be rich and attractive, and have a well-developed circle of friends. All family members should have outgoing personalities, pursue exciting hobbies, and lead a lifestyle that fascinates others. They should also claim that they like the brand. The family will live in a small town in California and consist of four members.
Like a reality show, a camera and a microphone are installed Philippines WhatsApp Number List in the room. Contrary to the movie, the family is instructed to sell not onlyas well. The experiment was carried out for a month. Neighbors were then notified. An unexpected result of a stealth marketing experiment Most of the neighbors were so interested in the products or product tips recommended by the Mogensons that they bought the products directly at their next buying opportunity.
Be it hygiene products, clothes or alcohol. The children of the family also had a great influence on the neighborhood. Product recommendations had a strong influence on parents of nearby children through peer recommendations. Men, on the other hand, were slightly more resistant to advice. Video recordings show a decidedly defensive attitude. But these suggestions are also valid here.